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Most Popular MLB Teams & Players: Who’s Really No. 1?

It’s time to settle this once and for all. We explored the data to determine the teams and players that can truly lay claim to the title of MLB’s most popular.

Research published in 2023 from Sports Betting New York found that the New York Yankees were the most-Googled Major League Baseball team in 16 different states — a total that more than doubled any other club. The Bronx Bombers also happen to lap the field in the valuation game; Forbes pegs them at $7.1 billion, an order of magnitude beyond the Los Angeles Dodgers‘ $4.8 billion.

But perhaps answering the question of who’s truly the biggest and/or most beloved MLB team in the land isn’t that simple.

We asked the same question about the NFL and discovered some intriguing insights. Some of them felt intuitive; others caught us off-guard. But what is immutably true is that these topics are awfully fun to argue, and we’re not about to deny ourselves a good time.

Based on both 2023 stadium attendance and market research from YouGov, here’s what we found regarding the most popular MLB teams and players here and now.

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Most Popular MLB Teams of 2023 by Attendance

Based on average attendance per home game for each team over the course of the 2023 regular season.

1Los Angeles Dodgers47,371
2New York Yankees40,862
3San Diego Padres40,389
4St. Louis Cardinals40,013
5Atlanta Braves39,401
6Philadelphia Phillies38,157
7Houston Astros37,683
8Toronto Blue Jays37,307
9Chicago Cubs34,261
10Seattle Mariners33,215

Most Popular MLB Teams by Fan Survey Results

Based on percentage of YouGov survey respondents who reported overall positive opinions of a given team as of Q3 2023.

1Chicago Cubs
2New York Yankees
3Los Angeles Dodgers
4Chicago White Sox
t5Boston Red Sox
t5Atlanta Braves
t5St. Louis Cardinals
8New York Mets
t9Houston Astros
t9Baltimore Orioles

Top 10 Most Popular MLB Players

Based on percentage of YouGov survey respondents who reported overall positive opinions of a given player as of Q3 2023. Includes both active and retired athletes.

1Justin VerlanderAstros
2Mookie BettsDodgers
t3Aaron JudgeYankees
t3Mike TroutAngels
t5Miguel CabreraTigers
t5Evan LongoriaDiamondbacks
t7Shohei OhtaniAngels
t7Ronald Acuña Jr.Braves
t9Albert PujolsRetired
t9Bryce HarperPhillies
t9Clayton KershawDodgers
t9Andrew McCutchenPirates
t9Jason HeywardDodgers
t9Anthony RizzoYankees
t9Cody BellingerCubs
t9Justin UptonFree agent
t9Brett GardnerRetired

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Media November 28, 2023

The NFL’s Most-watched Thanksgiving Games

Boardroom breaks down the most-watched Thanksgiving Day NFL games over the last 30 years. Spoiler: The Dallas Cowboys are on this list a lot. The Detroit Lions have played on Thanksgiving every year since…

About The Author
Sam Dunn
Sam Dunn
Sam Dunn is the Managing Editor of Boardroom. Before joining the team, he was an editor and multimedia talent for several sports and culture verticals at Minute Media and an editor, reporter, and site manager at SB Nation. A specialist in content strategy, copywriting, and SEO, he has additionally worked as a digital consultant in the corporate services, retail, and tech industries. He cannot be expected to be impartial on any matter regarding the Florida Gators or Atlanta Braves. Follow him on Twitter @RealFakeSamDunn.