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Novak Djokovic vs. Carlos Alcaraz: The Numbers Behind the Generational Tennis Clash

Last Updated: September 13, 2023
Elder statesman meets the rising superstar. From championships to prize money to endorsements and beyond, let’s talk Djokovic vs. Alcaraz head-to-head.

In 2003 — the year Carlos Alcaraz was born — Novak Djokovic was embarking on his first year on the ATP Tour. On May 7, 2022, the two tennis stars clashed for the very first time in the final of the Madrid Open, with the Spaniard triumphing on home soil in three sets after narrowly dropping the first to the all-time legend.

Their second meeting would come on June 9, when the two squared off in the semifinals of the 2023 French Open with a shot at Roland Garros glory on the line. In that contest, Djokovic reigned supreme, eventually going on to claim the title. Next up came a clash Centre Court in the Wimbledon finals for $2.9 million in prize money. That time, Alcaraz had the last laugh.

Most recently, Djoker dropped the first set before winning the next two to take top honors at the Cincinnati Masters on Aug. 20.

All told, the energy of the moment is bigger than the match itself. Could this be the passing-of-the-torch moment linking past, present, and future in this timeless game — or will The Joker hold steadfast to his GOAT status?

This got us thinking about just how much more we can learn by juxtaposing these two champions at opposite ends of their careers.

From championships to ATP prize money to brand endorsements and beyond, let’s take a closer look at Djokovic vs. Alcaraz.

Djokovic vs. Alcaraz at a Glance

Figures as of Aug. 22, 2023 ahead of the 2023 US Open.

Telekom SrbijaOTHER ENDORSEMENTSCalvin Klein, ElPozo
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2023 US Open Odds: Men’s Singles

All odds via FanDuel Sportsbook as of Aug. 22, 2023.

Novak Djokovic+130
Carlos Alcaraz+160
Daniil Medvedev+750
Jannik Sinner+1000
Alexander Zverev+3100
Stefanos Tsitsipas+3400
Karen Kachanov+4400
Casper Ruud+4500
Holger Rune+4500

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About The Author
Sam Dunn
Sam Dunn
Sam Dunn is the Managing Editor of Boardroom. Before joining the team, he was an editor and multimedia talent for several sports and culture verticals at Minute Media and an editor, reporter, and site manager at SB Nation. A specialist in content strategy, copywriting, and SEO, he has additionally worked as a digital consultant in the corporate services, retail, and tech industries. He cannot be expected to be impartial on any matter regarding the Florida Gators or Atlanta Braves. Follow him on Twitter @RealFakeSamDunn.