Shaquille O’Neal has had a good week. First, the big man signed an extension alongside the NBA on TNT team. HBO then released the teaser for the upcoming four-part docuseries, SHAQ. The hall of famer said of the project: “We kept this documentary real from the start, and I do feel like it is the most honest look into my life and career up until this point. This process allowed me to reflect publicly in a way I haven’t before, and I’m so proud of the work everyone has done to put it all together.” The series also includes interviews with former teammates Penny Hardaway, Dwyane Wade, and more.

It’s chess, not checkers. And Hans Neimann is planning his next move — sue those who beat him. Niemann filed a $100 million lawsuit against world champion Magnus Carlsen and others for claims that Niemann cheated in competition, claiming the defendants inflicted “devastating damages” against Niemann by “egregiously defaming him.” Niemann, 19, has admitted to cheating on two occasions when he was 12 and 16 years old, respectively. But he denies all claims that he cheated in an over-the-board match against Carlsen this year.

The NBA saw its biggest viewership in five years for opening night, averaging 3.3 million viewers, a 17% increase from the 2021-22 season opener and the most average viewers since 2017. The double-header was headlined by some of the NBA’s most marketable players, LeBron James, Stephen Curry, Joel Embiid, and Jayson Tatum. It goes far and beyond just viewership numbers for the Association. Their social media channels saw a huge spike for tip-off with video views up 533% year-over-year on the new NBA App.

Boardroom’s Anthony Puccio expanded on TV viewership, streaming, and social media.

Adam Sandler’s last film Hustle on Netflix was a hit and rocketed Juancho Hernangomez to international stardom. Now, he’s working with the streaming giant on a new film. Sandler is teaming up with the Safdie brothers — the same writers behind Uncut Gems. Netflix wouldn’t confirm plot details, but Deadline sources say it’s in the world of high-end card collecting.

Michael Rubin has his hands full as Fanatics prepares to enter into the sports betting industry in 2023. To prep for his new venture, Shams Charania reports that David Adelman will buy out a “significant portion” of his stake in the Philadelphia 76ers and New Jersey Devils. Adelman is also the driving force behind the Sixers quest for a new arena in downtown Philadelphia.

Earlier this year, Boardroom’s Shlomo Sprung caught up with the businessman to discuss his career to date. 

Myles Garrett is all in on the future generations of athletes. Boardroom exclusively reported that the Cleveland Browns star signed a multi-year contract with the Gatorade. As part of the partnership, Garrett will work closely with the company’s Fuel Tomorrow initiative, which inspires young athletes to be the best version of themselves.

Boardroom’s Randall Williams has the details on the deal. 

It’s spooky season and everyone is getting in the spirit. To celebrate, Jalen Hurts, Deebo Samuel, and 11 other NFL stars are getting a Deadfellaz makeover. The new collection is part of a new collaboration with DraftKings’ NFT game “Reignmakers.” The collection drops on Oct. 25.

Boardroom’s Michelai Graham goes deep on the new collection.