About Boardroom

Boardroom is a sports, media and entertainment brand co-founded by Kevin Durant and Rich Kleiman and focused on the intersection of sports and entertainment. Boardroom’s flagship media arm features premium video/audio, editorial, daily and weekly newsletters, showcasing how athletes, executives, musicians and creators are moving the business world forward. Boardroom’s ecosystem encompasses B2B events and experiences (such as its renowned NBA and WNBA All-Star events) as well as ticketed conferences such as Game Plan in partnership with CNBC. Our advisory arm serves to consult and connect athletes, brands and executives with our broader network and initiatives.

Recent film and TV projects also under the Boardroom umbrella include the Academy Award-winning Two Distant Strangers (Netflix), the critically acclaimed scripted series SWAGGER (Apple TV+) and Emmy-nominated documentary NYC Point Gods (Showtime).

Boardroom’s sister company, Boardroom Sports Holdings, features investments in emerging sports teams and leagues, including the Major League Pickleball team, the Brooklyn Aces, NWSL champions Gotham FC, and MLS’ Philadelphia Union.

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September 27, 2022

JJ Redick Inks Multi-Year ESPN Extension

Even after a long NBA career, JJ Redick is still signing contract extensions in retirement. ESPN announced that it reached a multi-year extension with the budding NBA analyst. Redick will have an expanded role beyond sporadic desk appearances. As part of the new agreement, Redick will have regular NBA game assignments, NBA Draft coverage, and appearances across ESPN programs Get Up, First Take, and SportsCenter.

Bitcoin Market Cap Surges Past $1T

Bitcoin is on the rise. Cautious investors had a moment of a reprieve this week, as Bitcoin boosted back over $20,000. With the increase in value, Bitcoin helped fuel the market cap for the cryptocurrency by over $1 trillion. This was welcome news after a difficult string of months, which has seen crypto values plummet in the wake of market shifts.

Kendrick Lamar Drops New Merch

The Mr. Morale & The Big Steppers tour was one of this summer’s hottest tickets. As Kendrick took to the stage, his fans rushed for the merch in droves. Now, he’s made it easier for all to access. The Grammy Award-winning rapper took to his social media accounts on Monday to reveal an extended line of merch that includes t-shirts, hoodies, and hats.

Boardroom’s Vinciane Ngomsi has all the details on the drop.

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Puma Showcases Christian Pulisic’s Debut Collection

The countdown to the World Cup is on and USMNT star Christian Pulisic is ready for action. After signing with Puma last summer in a blockbuster deal, Pulisic is making his mark with a new collection. The collab features the brand new CP10 logo. The logo features bold graphics and USA-themed colors, inspired by Pulisic’s crusades with the US Men’s national team. Puma also released a CP10-inspired Ultra Ultimate soccer cleat, which will retail at $220.

Disney Seeks Legal Aid in Web3 Expansion

Disney is looking to dive deeper into the metaverse. To do so the company is building out the right team. According to a recent job posting, the Walt Disney Company is looking for a lawyer to help as it seeks to explore emerging technologies, including NFTs. The news comes just a short time after the company’s CEO, Bob Chapek, expressed his intentions for the company to dive into “the next generation of storytelling.”

GloRilla Reps Hometown in Memphis Grizzles Hype Video

Memphis rapper GloRilla is putting on for her city and her favorite team. Born and raised in Memphis, TN, the Yo Gotti signee worked with the Memphis Grizzles to narrate an epic hype video for the upcoming 2022-23 NBA season. Glo declared, “This is our city… everything we do here is big.” Previously, the rapper showed her Memphis allegiance by donating $25,000 to her alma mater, Martin Luther King College Prep High School.

Walmart Makes First Move into Metaverse

Walmart is making its official arrival in Web3. The big box retailer announced two upcoming metaverse experiences on the online gaming platform Roblox. Both Walmart Land and Walmart’s Universe of Play will feature a blimp that drops toys, a variety of different games, and a store of virtual merchandise. Walmart chief marketing officer William White indicated that the Roblox venture would serve as a testing ground as the company envisions its future in the metaverse. Additionally, the company is investing in its future consumer with child-tailored programming.

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Rory Robinson