About Boardroom

Boardroom is a sports, media and entertainment brand co-founded by Kevin Durant and Rich Kleiman and focused on the intersection of sports and entertainment. Boardroom’s flagship media arm features premium video/audio, editorial, daily and weekly newsletters, showcasing how athletes, executives, musicians and creators are moving the business world forward. Boardroom’s ecosystem encompasses B2B events and experiences (such as its renowned NBA and WNBA All-Star events) as well as ticketed conferences such as Game Plan in partnership with CNBC. Our advisory arm serves to consult and connect athletes, brands and executives with our broader network and initiatives.

Recent film and TV projects also under the Boardroom umbrella include the Academy Award-winning Two Distant Strangers (Netflix), the critically acclaimed scripted series SWAGGER (Apple TV+) and Emmy-nominated documentary NYC Point Gods (Showtime).

Boardroom’s sister company, Boardroom Sports Holdings, features investments in emerging sports teams and leagues, including the Major League Pickleball team, the Brooklyn Aces, NWSL champions Gotham FC, and MLS’ Philadelphia Union.

All Rights Reserved. 2022.
News...Straight to the point.
February 4, 2022

Bored Ape Yacht Club Developer Reportedly Seeks Funding at $5B Valuation 

The Bored Ape Yacht Club launched in May 2021 and it’s been smooth sailing ever since. Since their launch, Bored Apes have become hot commodities among athletes and entertainers around the globe. Based on the success, Yuga Labs, which founded the Apes, are in discussions with Andreesen Horowitz to potentially sell a multi-million dollar stake in the company which has a reported valuation of approximately $5 billion.

Manchester United Inks $27M Annual Kit Deal with Tezos

The crypto takeover of sports continues. Manchester United has found a new sponsor in the form of crypto company Tezos. The club’s previous relationship with American insurance company AON expired last year, opening the door for this monumental deal. Reports indicate that it is worth an estimated $27 million annually. 

Nike Brings StockX to Court Over NFTs

The sneaker resale site announced last week that it was launching a new NFT collection called Vault. The premise is that individuals could purchase an NFT that could be traded in for a physical sneaker at any time. However, Nike pushed back on that plan on Thursday when it filed a suit in the Southern District of New York claiming that the project relies disproportionately on Nike sneakers and that StockX was infringing upon its copyright. The Swoosh is also accusing StockX of overinflating the prices of the Vault NFTs.

Sign up for our newsletter

Get on our list for weekly sports business, industry trends, interviews, and more.

Mamba Heads to the Metaverse

Mamba forever. Kobe, Inc. — which is led by Vanessa Bryant — filed three trademark applications on Jan. 28 with the US Patent and Trademark Office that will honor her late husband and daughter, Josh Gerben reports. These trademarks include: “Kobe Bryant,” “Mamba Forever,” and “Mambacita” and apply to a list of virtual and digital goods and services purpose-built for the metaverse, from apparel to art to collectibles to NFTs and beyond.

Cannabis Banking Bill Gains Momentum in Washington

Banking has always been a thorn in the side of the growing cannabis industry. The SAFE Banking Act would spark critical reform and provide protections to traditional banking institutions that work with cannabis companies. The act is backed by Colorado Democrat Ed Perlmutter and was passed on Thursday with bipartisan support. However, its protections will not go into effect until the America COMPETES Act is passed. A vote is expected today. 

Thursday Night Football Rights Boost Amazon Prime Subscription Rates

Amazon Prime members are in for a price hike, and the culprit is seemingly the NFL. Starting on Feb. 18, the marketplace will increase its annual Prime subscription from $119 to $139 per year. One of the many factors contributing to the increase is Amazon’s investment in Thursday Night Football, for which it pays $1 billion per season. 

John Legend Brings the Vibes to Music NFTs

Following the sale of his acclaimed catalog in January, John Legend is lifting up NFT minting, sharing, and trading platform OurSong as a way to empower entertainers and musicians in the new world of Web3. As co-founder and chief impact officer, Legend is reimagining how creative content is shared and sold. Such is a “Vibe,” which the platform calls “a new and interactive blockchain digital collection on OurSong, also known as NFT.”

Ally Expands Support in NWSLPA as First-ever Official Partner

The digital banking company is all in on women’s soccer. On the heels of the historic CBA and Trinity Rodman’s record-setting contract with the Washington Spirit, Ally announced on Thursday that it will serve as the first official sponsor of the NWSL Players Association. With the support, Ally will make a substantial contribution to the NWSLPA’s “Support the Net” initiative, which provides emergency funds to players in need, and enable expanded staff to further the mission of the NWSLPA. 

Sign up for our newsletter

Get on our list for weekly sports business, industry trends, interviews, and more.

Bernadette Doykos

Bernadette Doykos is the Senior Director of Editorial Strategy at Boardroom. Before joining the team, her work appeared in ELLE. She previously served as the head of evaluation for a nonprofit where she became obsessed with systems and strategy and served as the curator of vibes and extinguisher of fires for the design thinking firm Stoked. She is constantly plotting a perfect tunnel ‘fit and a playlist for all occasions.