Boardroom co-founder Rich Kleiman and NBA champion turned media mogul Matt Barnes break down the business behind building the next generation of media companies.
We are officially in the era of the athlete-led media outlet. Kevin Durant and Matt Barnes are just two of the All-Star talents who have taken control by creating spaces where they can control the storytelling and provide a space for their fellow athletes.
With the changing demographics behind the scenes and in front of the camera, the new leaders of sports media are changing the building blocks of the business.
In just five years, Barnes and his co-host Stephen Jackson have been trailblazers in breaking down barriers in sports media. In the most episode of Boardroom Talks, Barnes sits down with Rich Kleiman, where the two representatives of new media discuss everything from how the vision for All the Smoke took root, the realities of navigating the media business, and the higher-order impact that the show has had beyond the mic.
For Barnes, creating a space like All the Smoke allowed him to rewrite his own narrative, having seen a version of himself in the media that he didn’t recognize.
Together, Rich and Matt grapple with the future of sports media, and how their personal journeys and visions for the future of the industry.