About Boardroom

Boardroom is a sports, media and entertainment brand co-founded by Kevin Durant and Rich Kleiman and focused on the intersection of sports and entertainment. Boardroom’s flagship media arm features premium video/audio, editorial, daily and weekly newsletters, showcasing how athletes, executives, musicians and creators are moving the business world forward. Boardroom’s ecosystem encompasses B2B events and experiences (such as its renowned NBA and WNBA All-Star events) as well as ticketed conferences such as Game Plan in partnership with CNBC. Our advisory arm serves to consult and connect athletes, brands and executives with our broader network and initiatives.

Recent film and TV projects also under the Boardroom umbrella include the Academy Award-winning Two Distant Strangers (Netflix), the critically acclaimed scripted series SWAGGER (Apple TV+) and Emmy-nominated documentary NYC Point Gods (Showtime).

Boardroom’s sister company, Boardroom Sports Holdings, features investments in emerging sports teams and leagues, including the Major League Pickleball team, the Brooklyn Aces, NWSL champions Gotham FC, and MLS’ Philadelphia Union.

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The Business of Women’s Sports is Exploding

Last Updated: February 28, 2024
Betting on the market may be tricky, but investing in women’s sports is a no-brainer. Boardroom’s Gabe Oshin breaks down the big business of women’s sports.

Each week, women’s sports seem to set a new record. The booming industry has seen the rise of myriad professional leagues such as Athletes Unlimited and League One Volleyball grow and thrive in recent years. Most recently, the PWHL made waves, drawing record crowds and showcasing women’s hockey in a way it’s never been done before.

Whereas previously, only tentpole moments on the sporting calendar, such as the FIFA Women’s World Cup or the Olympics, captured the attention of audiences worldwide, after 50-plus years of Title IX, women’s sports are finally getting their due. Both the NWSL and the WNBA have secured major media rights deals as demand for their games has grown exponentially.

Deloitte estimated that in 2024, women’s sports would break the $1 billion industry marker.

And we’re just getting started. From Caitlin Clark‘s historic run at Iowa to Nebraska‘s history-making volleyball crowd, the attention on the college game suggests that we’re nowhere near the crest of what’s possible.

Boardroom’s Gabe Oshin breaks down the business explosion in women’s sports and looks toward what’s possible in the future.

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Boardroom Staff