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Boardroom is a sports, media and entertainment brand co-founded by Kevin Durant and Rich Kleiman and focused on the intersection of sports and entertainment. Boardroom’s flagship media arm features premium video/audio, editorial, daily and weekly newsletters, showcasing how athletes, executives, musicians and creators are moving the business world forward. Boardroom’s ecosystem encompasses B2B events and experiences (such as its renowned NBA and WNBA All-Star events) as well as ticketed conferences such as Game Plan in partnership with CNBC. Our advisory arm serves to consult and connect athletes, brands and executives with our broader network and initiatives.

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Tony Hawk LAND: Welcome to the World’s Biggest Metaverse Skate Park

Last Updated: January 11, 2024
Tony Hawk’s skatepark in The Sandbox will be the largest virtual skatepark ever created and includes integrations with Hawk’s Autograph NFT collection.

Tony Hawk is taking his talents to the metaverse. The greatest skateboarder to ever live is teaming up with Autograph to create a Tony Hawk LAND, a virtual skatepark in The Sandbox metaverse, the companies announced Wednesday.

Tony Hawk’s 6×6 LAND will be the largest virtual skatepark ever created, according to an official press release.

Autograph, the NFT brand co-founded by Tom Brady, will continue its collaboration with Hawk with avatar NFTs based on his likeness and his most iconic skateboards, equipment, and apparel. That includes the board he used when he landed his unprecedented 900 at the 1999 X Games.

“I have been a fan of new technology all of my life, from the first video games and home computers with CGI capabilities,” Hawk said, “so I am fascinated by the metaverse, and excited to bring our culture into the virtual landscape of The Sandbox.”

The Sandbox, a subsidiary of Animoca Brands, will make these Hawk NFTs interoperable in its open metaverse, turning Autograph’s avatars into 3D voxel versions with in-game functionality and added utility for their owners.

“Tony Hawk embodies the perseverance of constantly striving for improvement while never giving up, and it forged him into a skateboarding legend and successful entrepreneur,” said Sebastien Borget, The Sandbox’s COO and co-founder. “We share his passion for innovation, creativity, and the drive to constantly create something: this is the energy that powers our entertainment metaverse. There’s no better way to bring skateboarding culture to The Sandbox than by following the example of the greatest skateboarder of all time, whose legacy stretches from the sport and lifestyle’s early days to the present and beyond.”

Hawk launched his “Last Trick” NFT collection on Autograph back in December, including five digital collectibles depicting his signature tricks in an animated style.

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Shlomo Sprung

Shlomo Sprung is a Senior Staff Writer at Boardroom. He has more than a decade of experience in journalism, with past work appearing in Forbes, MLB.com, Awful Announcing, and The Sporting News. He graduated from the Columbia University Graduate School of Journalism in 2011, and his Twitter and Spotify addictions are well under control. Just ask him.

About The Author
Shlomo Sprung
Shlomo Sprung
Shlomo Sprung is a Senior Staff Writer at Boardroom. He has more than a decade of experience in journalism, with past work appearing in Forbes, MLB.com, Awful Announcing, and The Sporting News. He graduated from the Columbia University Graduate School of Journalism in 2011, and his Twitter and Spotify addictions are well under control. Just ask him.