Lizzo is in the midst of her national tour, but it’s about damn time that she starts thinking about her next project. The multitalented performer submitted seven trademarks for her beloved Sasha Flute. Collectively, the filings cover everything from metaverse experiences to children’s books. The news comes just days after she played the first-ever notes from James Madison‘s flute, courtesy of the Library of Congress, onstage at her Washington, DC show.

Boardroom’s Michelai Graham has all the details. 

The NFL’s review into Tua Tagovailoa‘s concussion handling following his Sept. 25 evaluation could be finished as early as Thursday, per ESPN. The report indicated that the league wants to get it done before Colts-Broncos on Thursday Night Football, though they still have obstacles before resolving the issue. Tagovailoa spoke with investigators from the NFL and NFLPA on Tuesday. As expected — Tagovailoa will not play in Week 5 against the Jets.

Ahead of the official release of Need For Speed Unbound, a retailer posted an early store listing for the upcoming racing game. The listing features the official cover art and four screenshots — one showing the figure of rapper A$AP Rocky leaning on a black Mercedes that features the logo of his creative agency AWGE. Insider Gaming reportedly tapped A$AP to be a part of the game’s soundtrack, too. EA is expected to officially reveal the game today.

Yes, you read that right. The Grove Collective named Ole Miss head coach Lane Kiffin’s dog, Juice, as a program ambassador. Would it be a signing or… pawing? Per the contract which Grove Collective shared on Twitter, Juice will receive compensation in the form of gift cards to Hollywood Feed in Oxford, Mississippi. Juice grants his name, image, and likeness to GC. They say that showing Juice is “much cooler than all other SEC mascots.” Who has it better than this dog?

Paris will not show World Cup matches in public, protesting human rights and environmental abuses in the event’s host country of Qatar. The city’s biggest soccer club, PSG, is effectively owned by Qatari businesses. It’s the latest form of protest leading into the World Cup. Several European soccer teams have expressed plans to have their captains to wear an armband with a rainbow heart design during the games to campaign against discrimination. “[Our reasons are] firstly because of the environmental and social conditions regarding the event and this is not the model that we wish to promote for major events in Paris,” Pierre Rabadan, Paris’ deputy mayor of sport, said. “It doesn’t mean that we are calling for a boycott of the event,” added Rabadan.

Music catalog purchases are big business. Primary Wave announced that it is teaming up with Brookfield Asset Management to target future purchases from major acts. In return Brookfield has committed $1.7 billion to the cause. The Wall Street Journal reports that talent agency CAA will also serve as a strategic partner and become a minority investor in Primary Wave. The partnership is expected to unlock new opportunities. The company’s founder, Larry Mestel, said, “It means there isn’t any good acquisition that we couldn’t do in the music business. We’re not limited by size or opportunity.”

What’s in a name? For a number of college football athletes, the answer is a whole lot. Reese’s University unveiled a new NIL venture on Thursday. It has tapped a starting 12, each with the last name Reese. The lineup includes the University of Florida’s David Reese, Tennessee State University’s James Reese IV, and Auburn’s John Reese. In return, each athlete will receive the perfect outfit for game days. The new fit includes a blazer, “cuplinks,” and a customized chain. They will also receive a football locker fridge to keep Reese’s footballs – which contain the perfect ration of chocolate to peanut butter – at the perfect temperature.