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May 10, 2023

Aliyah Boston Signs With Adidas

This year’s WNBA No. 1 overall pick is officially an Adidas athlete. Former South Carolina Gamecock Aliyah Boston signed a multi-year shoe deal with the Three Stripes, which was announced Tuesday. Now a rookie with the Indiana Fever, Boston joins the likes of James Harden, Anthony Edwards, Damian Lillard and Candace Parker as an athlete affiliated with the German brand. “Adidas is a brand that continues to grow the game and empowers their athletes on and off the court,” Boston said of the news. “I’m super excited to continue to evolve into the best woman and athlete I can be while dominating on the court and being a role model alongside an incredible roster of hoopers.”


Boardroom’s Ian Stonebrook has more details on Boston’s partnership with Adidas.


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NWSL Commissioner Confirms League’s Expansion Intentions

The NWSL is on the rise. The league’s commissioner, Jessica Berman, told the Washington Post that following the addition of two teams in Salt Lake City and the Bay Area in 2024, it will add two more by 2026. Berman confirmed that team valuations are increasing, but noted that she wants to be intentional about expansion due to the relative youth of the league. She indicated that plans for the next round of expansion will take place in earnest beginning at the end of this calendar year

MTV News Shuts Down as a Result of Paramount Layoffs

On Tuesday, Paramount Media Networks, Showtime, and MTV Entertainment Studios announced layoffs affecting 25% of their U.S. workforce, including shuttering MTV News completely. In a memo to the staff, company president Chris McCarthy said despite the company’s “success in streaming, we continue to feel pressure from broader economic headwinds like many of our peers.” The new cuts come just four months after Showtime laid off 120 employees while merging with MTV Entertainment Studios, which is part of the overall Paramount+ With Showtime strategy.

NFL Unveils First Round of 2023 Schedule

We are just over two months out from the opening of NFL training camps. The shield unveiled its first round of scheduling announcements this morning, with five games on its international slate. First up, the Falcons will take on the Jaguars at Wembley Stadium in Week 4. The Jags will stay over the pond for a second week, in which they’ll match up against the Bills at Tottenham Hotspur Stadium. Then Week 8 brings the Ravens and the Titans to the same location. Next, the league heads to Germany where the Dolphins will take on the Chiefs in Week 9 and the Colts and the Patriots face off in Week 12. Additionally, the NFL unveiled a marquee matchup coming in Week 17, as the Chiefs and the Bengals recreate the grit of the 2022 AFC Championship.

Donald Glover’s ‘Atlanta’ Brings Home Another Award

Donald Glover’s trophy cabinet must be getting full. After receiving a Peabody Award for its debut season in 2016, on Tuesday, his critically-acclaimed show Atlanta became one of the few series to win the award a second time. “The groundbreaking series has transcended its original success by introducing an anthology-style structure in season three that deviates largely from the central cast, allowing the final two installments of Atlanta to display a wealth of creativity and insight,” said the awards committee. Other recipients of the 2023 Peabody’s include Better Call Saul, Abbott Elementary, and We Need to Talk About Cosby.

Lil Yachty Announces Tour Behind Latest Album

Lil Yachty will tour North America and Europe behind Let’s Start Here this summer and fall. Starting with our nation’s capital on September 21 and ending in Austria shortly before the Thanksgiving holiday, the rapper plans to make 39 stops, performing in Montreal, New Orleans, New York, London, Barcelona, Zurich and more. General sale for tickets to Yachty’s Field Trip Tour will open up on Friday at 10 a.m. in North America and at 12 p.m. in Europe