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Boardroom is a sports, media and entertainment brand co-founded by Kevin Durant and Rich Kleiman and focused on the intersection of sports and entertainment. Boardroom’s flagship media arm features premium video/audio, editorial, daily and weekly newsletters, showcasing how athletes, executives, musicians and creators are moving the business world forward. Boardroom’s ecosystem encompasses B2B events and experiences (such as its renowned NBA and WNBA All-Star events) as well as ticketed conferences such as Game Plan in partnership with CNBC. Our advisory arm serves to consult and connect athletes, brands and executives with our broader network and initiatives.

Recent film and TV projects also under the Boardroom umbrella include the Academy Award-winning Two Distant Strangers (Netflix), the critically acclaimed scripted series SWAGGER (Apple TV+) and Emmy-nominated documentary NYC Point Gods (Showtime).

Boardroom’s sister company, Boardroom Sports Holdings, features investments in emerging sports teams and leagues, including the Major League Pickleball team, the Brooklyn Aces, NWSL champions Gotham FC, and MLS’ Philadelphia Union.

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October 11, 2023

Caitlin Clark Joins Mahomes, CP3 on State Farm Roster with NIL Deal

State Farm has signed Iowa women’s basketball star Caitlin Clark to a NIL deal, joining the likes of Patrick Mahomes and Chris Paul on the insurance company’s roster. The standout point guard shared the news on Instagram, along with a separate rapid-fire video opposite Jake from State Farm. The 21-year-old led the Hawkeyes to a Final Four appearance last season and was named the National Player of the Year after averaging 27.8 points, 8.6 assists, and 7.1 rebounds per game. Clark, who also boasts NIL deals with Nike, Topps, and Buick, is the first collegiate athlete on State Farm’s roster.

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Aces-Liberty Game 1 Garners Largest Audience Since 2000 WNBA Finals

Game 1 of the WNBA Finals between the Las Vegas Aces and New York Liberty was a ratings success, averaging a 0.45 rating and 729,000 viewers on ABC, per Sports Media Watch. This makes Sunday’s showdown the largest audience for Game 1 of a Finals since 2000 when the Houston Comets and New York Liberty averaged 872,000 on Lifetime. Game 1 saw the defending champion Aces beat the Liberty, 99-82, with Chelsea Gray, Jackie Young, and Kelsey Plum combining for 72 of the Aces’ points. Game 2 is scheduled for 9:00 p.m. ET from Michelob ULTRA Arena, affectionally referred to as “The House.”

Roc Nation School & JPMorgan Chase Launch Financial Health Course

Roc Nation School of Music, Sports & Entertainment at Long Island University (LIU) and JPMorgan Chase announced a new partnership on Tuesday that will establish the school’s first-ever financial health course for the 2023-24 academic year. The three-credit, 16-week course aims to provide nearly 150 students with strong money management skills and build a strong financial future. As part of the alliance, JPMorgan Chase will contribute $115,000 to the Roc School’s Hope Scholarship program, which supports high-achieving students with financial need, and an additional $220,000 grant to support financial coaching efforts at the school. The seminar will also feature special guest speakers, including New York Giants legend Victor Cruz and JPMorgan Chase leadership, sharing wisdom and advice for academic, career, and personal success. 

Carletta Higginson Named WMG's New Executive VP & Chief Digital Officer

Warner Music Group (WMG) announced Tuesday that Carletta Higginson has joined the company as Executive Vice President and Chief Digital Officer, effective Oct. 16. Higginson comes to WMG from Google, most recently as Global Head of Music Publishing at YouTube and Google Play. The release notes she worked in business development and legal positions during her decade-long tenure across both music publishing and recorded music. In her new role, the Columbia Law grad will “oversee the full spectrum of WMG’s global digital partnerships, from deal-making through account management, while she and her team will explore commercial innovation and forge new digital partnerships.”

Wasserman Acquires J1S, Launches Creators Division

Wasserman has acquired creator company J1S, the company announced Tuesday, and in turn, is launching a “Wasserman Creators” division. J1S co-founder Michael Jones will assume the role of Senior Vice President of the newly formed division which J1S staffers will help operate. “The decision came down to Wasserman’s company culture matching J1S, and a strong alignment on the creator economy,” said Jones in the release. “With the launch of Wasserman Creators, we can continue executing on providing world-class representation, expanding our service offerings, and positioning ourselves in a manner unmatched in today’s environment.” Jones and his wife, Hannah Haarala Jones, founded J1S in 2019.

Beckham Documentary Claims No. 1 Spot on Netflix in First Week

In its first-week debut, David Beckham‘s Netflix docuseries Beckham clinched the top spot among the platform’s English-language series, recording 12.4 million views. The program is a trip down memory lane for international football fans and pop music enthusiasts alike. The $20 million project features interviews with Beckham and his wife of 24 years, Victoria. Famous Manchester United teammates like Gary Neville, Eric Cantona, Rio Ferdinand, and, of course, former United manager Sir Alex Ferguson also speak to his impact on the game. As for his Real Madrid colleagues, Diego Simeone shows up to address that 1998 red card debacle.