About Boardroom

Boardroom is a media network that covers the business of sports, entertainment. From the ways that athletes, executives, musicians and creators are moving the business world forward to new technologies, emerging leagues, and industry trends, Boardroom brings you all the news and insights you need to know...

At the forefront of industry change, Boardroom is committed to unique perspectives on and access to the news, trending topics and key players you need to know.

All Rights Reserved. 2022.

Will an IPO Usher in the Summer of StockX?

With a reported assist from Goldman Sachs and Morgan Stanley, the sneakers and collectibles marketplace could go public with an IPO in a matter of months.

Ten years ago, Josh Luber launched Campless: a resourceful website that served as a Beckett for basketball shoes and collectible kicks so that sneakerheads could as alluded, camp out and line up less.

Years later in 2015, that data-driven idea was rebranded as StockX: a marketplace for high heat items that lives in app, online and retail form. Backed by Quicken Loans founder and Cleveland Cavaliers owner Dan Gilbert and headquartered in Detroit, Luber’s passion project has since transformed the who, the how, and the why of sneaker culture and consumption.

And in 2022, the platform that’s since expanded to streetwear, trading cards, and other collectibles could be going public — and it could happen awfully fast.

As reported by Bloomberg and cited by Seeking Alpha, StockX is eyeing an IPO with help from Morgan Stanley and Goldman Sachs. As recently as April 2021, the company was valued at a whopping $3.8 billion.

While a marketplace for your marketplace may seem like an idea poised by Xzbit on MTV’s Pimp My Ride, the evolution of StockX speaks to the worldwide growth of collectible culture and the idea that drop products are legit portfolio assets.

Though this movement has soured some purists and alienated access to an extent, it’s also created capital and jobs while adding a level of safety and security to transactions.

In 2020, Luber left StockX and has since joined Fanatics. However, the company has continued to penetrate pop culture by bridging the gap between buyers and sellers of sought-after items all around the world.

And if these reports of a fast-tracked IPO come to fruition, the revolution is only in its beginning stages.

Sign up for our newsletter

Get on our list for weekly sports business, industry trends, interviews, and more.

About The Author
Ian Stonebrook
Ian Stonebrook
Ian Stonebrook is a Staff Writer covering culture, sports, and fashion for Boardroom. Prior to signing on, Ian spent a decade at Nice Kicks as a writer and editor. Over the course of his career, he's been published by the likes of Complex, Jordan Brand, GOAT, Cali BBQ Media, SoleSavy, and 19Nine. Ian spends all his free time hooping and he's heard on multiple occasions that Drake and Nas have read his work, so that's pretty tight.