About Boardroom

Boardroom is a sports, media and entertainment brand co-founded by Kevin Durant and Rich Kleiman and focused on the intersection of sports and entertainment. Boardroom’s flagship media arm features premium video/audio, editorial, daily and weekly newsletters, showcasing how athletes, executives, musicians and creators are moving the business world forward. Boardroom’s ecosystem encompasses B2B events and experiences (such as its renowned NBA and WNBA All-Star events) as well as ticketed conferences such as Game Plan in partnership with CNBC. Our advisory arm serves to consult and connect athletes, brands and executives with our broader network and initiatives.

Recent film and TV projects also under the Boardroom umbrella include the Academy Award-winning Two Distant Strangers (Netflix), the critically acclaimed scripted series SWAGGER (Apple TV+) and Emmy-nominated documentary NYC Point Gods (Showtime).

Boardroom’s sister company, Boardroom Sports Holdings, features investments in emerging sports teams and leagues, including the Major League Pickleball team, the Brooklyn Aces, NWSL champions Gotham FC, and MLS’ Philadelphia Union.

All Rights Reserved. 2025.

Scottie Scheffler: The Champion

Scheffler dominated 2025 with calm, relentless precision, a historic No. 1 streak and effortless mastery that made consistency iconic.

Scottie Scheffler’s 2025 season featured no flash, no drama, just precision so relentless it felt inevitable. In a sport addicted to spectacle, he made consistency look revolutionary.

Scheffler plays like someone who deleted self-doubt from his operating system. This year, silence spoke volumes. His win percentage this season defied logic — nearly 40 percent of tournaments entered, finished first or second. He led the field in strokes gained in every measurable category and spent more consecutive weeks as world No. 1 than any golfer since Tiger. His biggest rival? The rest of the calendar.

David Cannon / Getty Images

What’s compelling about Scheffler isn’t his swing — it’s his stillness. Watch him walk down the fairway: no wasted motion, no performance of confidence, just a rhythm that belongs to someone who knows he’s in control. It’s the same composure you see in the best rappers mid-freestyle—not overthinking, just reacting with muscle memory honed by thousands of repetitions. The flow is so tight, the bar so natural, you almost miss how hard it is to stay that loose.

In a year when golf couldn’t stop arguing with itself — PGA versus LIV, tradition versus tech — Scheffler was the answer that shut everyone up. His presence was proof that you can modernize a sport without mutilating its soul. His mastery reminded people why they fell in love with golf in the first place: the impossible made to look simple. He doesn’t need pyrotechnics or viral soundbites; his highlight reel is efficiency itself.

Golf hasn’t had a figure this dominant and this devoid of drama in a generation. Scheffler’s calm is his charisma; his dominance, his statement piece. He’s proof that you don’t need noise to be iconic — just discipline, faith, and the ability to keep hitting the same perfect note when everyone else is trying to remix the song.

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Boardroom Staff