In the latest Boardroom Talks, Hit-Boy opens up about freedom and creative rebirth after a long deal, plus new music, legacy, and owning his future.
Three-time Grammy winner Hit-Boy has shaped some of the most defining records of his era, but as he sits down for a new episode of Boardroom Talks, there’s a renewed calm and purpose about him. It’s been a long time coming, and he wastes no time explaining why this moment feels so pivotal: “I’m trying to feel like my best self, so you caught me at a great time.”
That sense of rebirth stems from finally leaving an 18-year publishing deal that loomed over most of his career. The emotional and financial weight of that arrangement was intense, but emerging from it has left him revitalized. “I feel like a new man. I feel like I started my life over. I felt like I just was born again.”
Now fully independent, Hit-Boy is pouring that freedom into his craft. With apparently four albums on deck and his rapping sharper than ever, he credits therapy for helping him unlock new depth and clarity: “Doing therapy, articulating myself a lot better… I can just dig deep now.” Those sessions also pushed him to understand boundaries he’d never set before, fueling some of the most personal writing of his career.
Creatively, his range remains unmatched. Hit-Boy has long been considered one of the most versatile producers in music, something he attributes simply to passion. That same instinct guided his prolific six-album run with Nas — a partnership built on chemistry, not pressure. “He was committing his energy to the process, and I had to respect that.” Their collaboration ultimately earned a Grammy, which he describes as “a good little reminder that the work I put in wasn’t in vain.”
But his next chapter is even more ambitious. Hit-Boy’s forthcoming solo album, Software Update, arrives alongside a short film created with The Alchemist, a project he views as pure expression. As he recalls telling his partner, “We should just do a movie… Let’s make a real film that says something.”
He’s also using his hard-earned lessons to uplift the next generation. Through The Next Hits Foundation, he’s “teaching them about the business side” so emerging artists can avoid the pitfalls he endured. And in a surprising expansion beyond music, he’s also stepped into horse racing: “I just bought a horse last week… I’m going to [start] Surf Club Stables.”
After years of powering other artists’ legacies, Hit-Boy is finally centered on his own — fully, freely, and on his terms. As he puts it: “I’m focused on me… it’s the first time in my life and my career that I’ve been focused on me on this level.”
And judging by the momentum behind him, one thing is certain: Hit-Boy is only getting started.