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March 24, 2022

Drake Takes Care of LeBron James’ I Promise School with $1M Donation

Ever since placing those Super Bowl bets that cashed out a hefty sum on the OBJ TD, Drake has been all-in on the Stakes betting app. Stakes is a Bitcoin casino, which is currently only available in Canada. Last night, at a dinner sponsored by LeBron James’ Lobos Tequila, the Canadian multi-hyphenate decided to put his winnings to good use in two parts. First, Drake and LeBron surprised a mother of a high school athlete with $100,000 in cash to “make the journey a little easier.” He then pivoted to King James himself, pledging $1M in Bitcoin to the I Promise School, which is operated by the LeBron James Foundation

Elena Delle Donne Appointed Co-chair of The President’s Council on Sports, Fitness, & Nutrition

Elena Delle Donne and José Andrés received some presidential honors on Wednesday. The two were selected to co-chair The President’s Council on Sports, Fitness, & Nutrition. The Council promotes healthy eating and activity through accessible practices. The Washington Mystics superstar joins an iconic list of former chairs including Olympians Florence Griffith-Joyner, Dominique Dawes, and Misty May Trainer, as well as Mariano Rivera and Drew Brees.

Bryce Harper, Fanatics Link for Long-term Memorabilia Deal

Baseball season is less than a month away. And the PhilliesBryce Harper is excited to get back on the diamond. In an interview with Complex, the Philadelphia right fielder revealed that he has signed a multi-year partnership with Fanatics, granting the company exclusive rights over his collectibles and memorabilia. The collaboration will include game-used items and signed memorabilia. 

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Kirk Herbstreit Re-inks Deal with ESPN

Kirk Herbstreit went on the record to state that a move to the pros would not inhibit his ability to cover college ball, and his employer took him at his word. Herbstreit was announced as one of the new voices for Amazon’s Thursday Night Football, which he’ll host alongside Al Michaels. However, it wasn’t the only major deal for the former Ohio State Buckeye QB, ESPN announced his multi-year extension, which will keep him on the College Game Day desk for years to come.

Saint Peter’s Doug Edert Struts to Buffalo Wild Wings Sponsorship

The Peacocks are bound for the Sweet 16. And St. Peter’s guard – with arguably the best mustache of March Madness – has leveraged his moment in the spotlight into an NIL deal with Buffalo Wild Wings. He will also launch an apparel line with Barstool Sports featuring his nickname of “Dougie Buckets.” St. Peter’s is set to take on Purdue on Friday at 7:09 PM (EST).

Chris Webber Teams with Coinllectibles to Revolutionize NFT Marketplace

Michigan basketball is peaking for the first time in a long time, and the familiar faces of years gone by have been steady staples on the sidelines. But in addition to cheering on his alma mater, Chris Webber is teaming up with the Singapore-based Coinllectibles as the company announced him as its next president. In the role, he will help it disrupt the way that fans and athletes connect, leveraging new technologies made possible by NFTs and the metaverse. To jumpstart the partnership, Webber will launch his own collection on Mar. 28.

Yeezy Taps Former Nike ACG Lead Nur Abbas as Next Head of Design

What would it be like having Kanye West as your boss? Nur Abbas is about to find out. The former Nike ACG director was revealed as the next Head of Design for Yeezy, which encompasses the stand-alone brand, as well as the partnership with GAP. In addition, Abbas will spearhead the design of Stem Player clothing, which was teased last month. In the role, Abbas will report directly to Ye. 

Andbox Rebrands as NYXL, Sets Sights on Making NY the Global Center of Gaming

New York-based esports organization Andbox has officially rebranded as NYXL and is staking its claim as “New York’s next global entertainment brand,” the company announced on Wednesday. In addition to the new moniker, the company also welcomed Bronx-born rapper A Boogie Wit Da Hoodie as the company’s first creator to develop original content and collab on music projects and other experiences for NYXL’s platforms and social channels. The news comes just two months after it appointed James Frey as its first-ever CEO.

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