About Boardroom

Boardroom is a sports, media and entertainment brand co-founded by Kevin Durant and Rich Kleiman and focused on the intersection of sports and entertainment. Boardroom’s flagship media arm features premium video/audio, editorial, daily and weekly newsletters, showcasing how athletes, executives, musicians and creators are moving the business world forward. Boardroom’s ecosystem encompasses B2B events and experiences (such as its renowned NBA and WNBA All-Star events) as well as ticketed conferences such as Game Plan in partnership with CNBC. Our advisory arm serves to consult and connect athletes, brands and executives with our broader network and initiatives.

Recent film and TV projects also under the Boardroom umbrella include the Academy Award-winning Two Distant Strangers (Netflix), the critically acclaimed scripted series SWAGGER (Apple TV+) and Emmy-nominated documentary NYC Point Gods (Showtime).

Boardroom’s sister company, Boardroom Sports Holdings, features investments in emerging sports teams and leagues, including the Major League Pickleball team, the Brooklyn Aces, NWSL champions Gotham FC, and MLS’ Philadelphia Union.

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June 10, 2024

Will Smith, Martin Lawrence Resuscitate Box Office with $56M Opening Weekend for ‘Bad Boys 4’

Will Smith and Martin Lawrence brought out the masses this weekend with their most recent installment of the beloved Bad Boys franchise. Bad Boys 4: Ride or Die brought in $56 million at domestic box offices. In addition to its strong US performance, the film also brought in nearly $50 million globally, making it the first successful blockbuster of the summer season with the $104.6 million opening weekend.


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EXCLUSIVE: US Soccer Unveils New Partnership with Jim Beam

The US Soccer Federation has selected Jim Beam as its exclusive spirit sponsor, the brand exclusively revealed to Boardroom on Monday. Now, when fans attend select USWNTUSMNT, and extended national team matches, they’ll notice Jim Beam-sponsored on-field activations and fan events. The collab kicks off on June 12 when Jim Beam will host a celebratory block party in Orlando ahead of a showdown between the USMNT and Brazil.

Carlos Alcaraz Takes First French Open, $2.6M Prize

Carlos Alcaraz is the king of clay. The 21-year-old Spanish phenom took home his first-ever French Open title on Sunday, outlasting Alexander Zverev in a five-set scorcher to take home the $2.6 million prize. Iga Swiatek took her third consecutive title at Roland Garros on Saturday, marking her fourth overall in Paris.

Taylor Swift Extends Billboard 200 Reign with Seventh Week at No. 1

Taylor Swift’s The Tortured Poets Department continues to dominate the charts. The album held onto the No. 1 spot on the Billboard 200 for the seventh consecutive week, moving the equivalent of 148,000 units. K-pop band ATEEZ took the No. 2 spot as Golden Hour: Part.1 moved 131,000 units in its debut and knocked Billie Eilish’s Hit Me Hard and Soft dropped to No. 3.

Chicago Red Stars Set New NWSL Attendance Record with Wrigley Match

NWSL fans showed up and showed out on Saturday night as the Chicago Red Stars took on Bay FC at the iconic Wrigley Field. The match brought out an NWSL record-setting crowd of 35,308 and was the first time that a women’s sporting event had been held at the venue in 80 years. The previous record was set at last fall’s final home game for OL Reign legend Megan Rapinoe.