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Boardroom is a sports, media and entertainment brand co-founded by Kevin Durant and Rich Kleiman and focused on the intersection of sports and entertainment. Boardroom’s flagship media arm features premium video/audio, editorial, daily and weekly newsletters, showcasing how athletes, executives, musicians and creators are moving the business world forward. Boardroom’s ecosystem encompasses B2B events and experiences (such as its renowned NBA and WNBA All-Star events) as well as ticketed conferences such as Game Plan in partnership with CNBC. Our advisory arm serves to consult and connect athletes, brands and executives with our broader network and initiatives.

Recent film and TV projects also under the Boardroom umbrella include the Academy Award-winning Two Distant Strangers (Netflix), the critically acclaimed scripted series SWAGGER (Apple TV+) and Emmy-nominated documentary NYC Point Gods (Showtime).

Boardroom’s sister company, Boardroom Sports Holdings, features investments in emerging sports teams and leagues, including the Major League Pickleball team, the Brooklyn Aces, NWSL champions Gotham FC, and MLS’ Philadelphia Union.

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October 3, 2025
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Nike Basketball announced the addition of three new faces to its robust NIL portfolio on Friday: Aaliyah Chavez, who is set to begin her freshman season at Oklahoma, as well as high school stars Brandon McCoy and Tyran Stokes. Expect the three to rock the Swoosh on and off the court, participate in community initiatives, and more. Chavez, McCoy, and Stokes join a Nike NIL roster that includes the likes of Jazzy Davidson, AJ Dybantsa, Jerzy Robinson, and JuJu Watkins.

NYC-based fashion labels Timberland and Telfar have teamed up on an iconic collaboration that features new takes on Timberland boots, including tall, mid, and slip-on styles. It also includes updated versions of Telfar ’s signature shopping bags, along with a new slouchy bag, all featuring Timberland-inspired details such as rugged soles and rich materials. The collection is now available at Telfar, with a wider release at Timberland starting Oct. 8.

Celebrating his portrayal of two characters in the critically acclaimed Sinners, Michael B. Jordan will be recognized with the Outstanding Performer of the Year Award at the Santa Barbara Film Festival on Feb. 12, 2026. Past recipients include Will Smith, Viola Davis, and Margot Robbie. The multi-hyphenate has also received the Virtuosos Award in 2014 and the Cinema Vanguard Award in 2019 from the festival over the years.

As expected, Taylor Swift has broken another Spotify record with the release of her latest project, The Life of a Showgirl. The streamer shared on Friday that just hours after its midnight release, the album had already achieved the most single-day streams on Spotify in 2025. Even before Swifties heard a single track, it had already racked up the most pre-saves in Spotify history, eclipsing 5 million. 

Georgia Tech announced Friday a new partnership with Under Armour, beginning July 1, 2026. Under Armour will provide uniforms, apparel, footwear, and accessories for all Yellow Jackets teams, while the deal also includes support for NIL initiatives. Student-athletes will do their part by participating in product design conversations and gaining exposure to the business side of the apparel industry. 

SPORT BEACH is expanding its content with The 4th Quarter, a new editorial series running weekly throughout Q4. Each story will highlight a powerful collaboration between a brand, an athlete, and an innovator, offering insider access to the process, challenges, and cultural impact behind the work. Kicking things off is a feature on Josh Allen and his latest partnerships, showcasing how these collabs drive creativity, inspire culture, and spark meaningful change.

OpenAI‘s new invite-only app Sora has quickly become the No. 1 free app on Apple’s App Store, surpassing both Google’s Gemini and OpenAI’s own ChatGPT. Launched this week, Sora allows users to generate and remix short AI videos, which can be shared on a social feed similar to TikTok. Powered by the new Sora 2 model, the platform promises highly realistic video and audio generation.

Xfinity and Unrivaled have entered a multi-year partnership with a goal of enhancing the basketball fan experience, marking Xfinity’s first league-wide sponsorship in women’s sports. The collaboration will feature player-driven content, nationwide fan engagement, immersive in-arena experiences, and more. As part of the deal, Philadelphia will host Unrivaled’s inaugural tour stop at the Xfinity Mobile Arena on Jan. 30, 2026, featuring the city’s first women’s pro basketball games since 1998.

Stephan James has joined the cast of I Play Rocky, an upcoming Amazon MGM Studios film about the making of the 1977 Oscar-winning picture Rocky. Directed by Peter Farrelly, the film will see James portraying Carl Weathers, who starred alongside Sylvester Stallone in the original film as Apollo Creed. Anthony Ippolito will play a young Stallone. Written by Peter Gamble, the feature recounts Stallone’s determination to not only write Rocky but also star in it.

Eric LeGrand Bourbon has partnered with Rutgers to launch the “Scarlet Knight Series,” the university’s first-ever spirits collab. The limited-edition bourbon celebrates Rutgers’ legacy and mascot, The Scarlet Knight. Co-founded by former Rutgers football player Eric LeGrand, the first drop is now available in 750ml bottles for $54.99 at select New Jersey retailers, online, and statewide venues.

Image: Courtesy of Nike Basketball

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Vinciane Ngomsi

Vinciane Ngomsi is a Staff Writer at Boardroom. She began her career in sports journalism with bylines at SB Nation, USA Today, and most recently Yahoo. She received a bachelor's degree in Political Science from Truman State University, and when she's not watching old clips of Serena Williams' best matches, she is likely perfecting her signature chocolate chip cookie recipe or preparing a traditional Cameroonian meal.