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Boardroom is a sports, media and entertainment brand co-founded by Kevin Durant and Rich Kleiman and focused on the intersection of sports and entertainment. Boardroom’s flagship media arm features premium video/audio, editorial, daily and weekly newsletters, showcasing how athletes, executives, musicians and creators are moving the business world forward. Boardroom’s ecosystem encompasses B2B events and experiences (such as its renowned NBA and WNBA All-Star events) as well as ticketed conferences such as Game Plan in partnership with CNBC. Our advisory arm serves to consult and connect athletes, brands and executives with our broader network and initiatives.

Recent film and TV projects also under the Boardroom umbrella include the Academy Award-winning Two Distant Strangers (Netflix), the critically acclaimed scripted series SWAGGER (Apple TV+) and Emmy-nominated documentary NYC Point Gods (Showtime).

Boardroom’s sister company, Boardroom Sports Holdings, features investments in emerging sports teams and leagues, including the Major League Pickleball team, the Brooklyn Aces, NWSL champions Gotham FC, and MLS’ Philadelphia Union.

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August 14, 2024
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More Than a Vote, the non-profit organization founded by LeBron James in 2020, is rebooting this fall with Seattle Storm Nneka Ogwumike at the helm. As More Than a Vote turns its focus to women’s issues and reproductive rights, Ogwumike has recruited the likes of Brittney Griner, Breanna Stewart, A’ja Wilson, Cameron Brink, Chelsea Gray, and more to join the cause as she takes the reins from James moving forward. “We’re all following their lead right now, and Nneka is the perfect person for this election. I’m excited to support her vision,” James said about his successor.

The NFL and Overtime have renewed their media partnership for a second season ahead of the 2024 campaign, the companies announced Wednesday. Like last year, Overtime talent will utilize the company’s numerous social channels, collectively boasting 100 million-plus followers, to provide behind-the-scenes content, player interviews, on-field tours, and more. Overtime will also get exclusive access to the Super Bowl, Pro Bowl Games, the Combine, and the 2025 NFL Draft, in addition to international games in London and Germany.

Boardroom and 24 Hour Fitness are forming a strategic partnership that will identify key moments throughout the calendar year to create connectivity for community organizations and 24 Hour Fitness members alike. The collab officially kicked off earlier this month when 18 members met at a local 24 Hour Fitness for a basketball skills session led by members of Team Durant. Moving forward, fans can look forward to attending events alongside professional athletes and community organizations across a variety of sports, including a soon-to-be-announced clinic with Major League Pickleball’s Brooklyn Aces.

The Consumer Price Index rose 0.2% in July, which puts the 12-month inflation rate at 2.9%, the lowest since March 2021. This mark is right in line with expectations, as economists forecasted CPI ratings of 0.2% and 3% over that span. Although inflation has been on the downtrend for five straight months, CNBC writes it’s unlikely we’ll see a 0.5% interest rate cut from the Federal Open Market Committee on Sept. 18. Instead, a 0.25% rate cut is more likely.

The second half of the WNBA season tips off on Thursday, but the league is already looking to next year. After reports circulated late Wednesday, the W confirmed Thursday morning that the Indiana Fever and the city of Indianapolis will host the 2025 WNBA All-Star Game. This will be the first time All-Star Weekend takes place in Indianapolis. The news comes on the heels of new data from the Fever, which reveals that the team has seen a 264% increase in attendance this season and a nearly 1200% increase in merchandise sales in the wake of Caitlin Clark‘s rookie season.

Thanks to an agreement between the actor’s union and AI company Narrativ, SAG-AFTRA members can now license their digital voice replicas for use in audio ads. Entertainers who sign up for Narrativ can not only determine their ad preferences but also choose their own rate for using their digital voice copy. Before using the ad, companies must obtain consent from members for every use of their likeness. In a Wednesday statement, SAG-AFTRA assured participants that they would be protected and paid fairly for their services.

SoundCloud unveiled an online merch marketplace called SoundCloud Store that will not only distribute SoundCloud-themed items but also serve as a platform for artists to release their own designs. Musicians will receive 100% of profits and can only take part if their merchandise rights are 100% owned by them. The first edition of merch is available for purchase and includes creations by Wiz Khalifa, Denzel Curry, wolfacejoeyy, Bktherula, and Armani White.

Latto is going on her first North American tour, and she’s taking Mariah the Scientist and KARRAHBOOO along for the ride. The 22-city Sugar Honey Iced Tea Tour is in support of the album she dropped on Aug. 9. The fun starts Oct. 25 in Tampa, and along the way she’ll visit Washington, DC, Toronto, and Seattle before wrapping up in Denver on Dec. 7. While the confirmed dates are for North America only, it looks like an international leg will be announced soon because the poster also reads: “Europe – Winter 2025, Africa – TBA, Australia – TBA.”

Vinciane Ngomsi

Vinciane Ngomsi is a Staff Writer at Boardroom. She began her career in sports journalism with bylines at SB Nation, USA Today, and most recently Yahoo. She received a bachelor's degree in Political Science from Truman State University, and when she's not watching old clips of Serena Williams' best matches, she is likely perfecting her signature chocolate chip cookie recipe or preparing a traditional Cameroonian meal.