Bad Bunny, Adidas Gift Team Puerto Rico With BadBo 1.0 Cleats for WBC
Bad Bunny and Adidas have introduced a Puerto Rico baseball cleat version of the artistโs new BadBo 1.0 signature sneaker ahead of the 2026 World Baseball Classic. Worn by national team players including Kikรฉ Hernรกndez and Edwin Dรญaz, the cleats, inspired by Puerto Ricoโs uniforms, are currently a player-exclusive for the national team, though a wider release is rumored for later this year.
‘Lord of the Rings’ Director Peter Jackson to Receive Palme dโOr at Cannes
Peter Jackson will receive an honorary Palme dโOr at the Cannes Film Festival on May 12, honoring his career. Best known for The Lord of the Rings trilogy, which grossed about $3 billion globally and won 17 Oscars, including Best Picture for The Return of the King, Jackson has long been tied to Cannes, dating back to when he brought his debut film Bad Taste to the festival market in 1988.
Netflix Buys Ben Affleck-Founded AI Tech Company
Netflix is acquiring InterPositive, the AI-powered filmmaking company founded by Ben Affleck, who will also join the streamer as a senior adviser alongside InterPositiveโs team as part of the deal. Launched in 2022, the company developed proprietary AI tools trained on a closed soundstage to help filmmakers streamline production while preserving creative control. Terms of the acquisition were not disclosed.
UFC Taps bet365 as Official Betting Sponsor
The UFC has signed a long-term deal with bet365, replacing DraftKings as the promotionโs official sports betting partner across the U.S. and Canada. The partnership integrates betting features into UFC broadcasts and events, including on-screen odds, tickers, and same-game parlays to enhance real-time fan engagement. The news comes as the UFC also enters a new broadcast era in 2026 with Paramount+ distributing major events.
Jake Gyllenhaal Joins Anne Hathaway, Zendaya as Bulgari Brand Ambassador
Jake Gyllenhaal has been named a global brand ambassador for Bulgari, joining the luxury jewelerโs roster of talent, including Dua Lipa, Anne Hathaway, Zendaya, Priyanka Chopra Jonas, and others. The announcement was shared on Instagram and comes as Gyllenhaal continues promoting his sister Maggie Gyllenhaalโs film The Bride! ahead of its theatrical release.
Angel City, KC Current Top NWSLโs Rising Franchise Values
Angel City FC ($335 million) and the Kansas City Current ($315 million) lead the NWSLโs surge in franchise values as the league prepares for its next expansion push. The average club is now worth $184 million, up 77% year-over-year, with total team value reaching $2.6 billion. Expansion fees have climbed from $2 million in 2021 to $165 million for Atlanta, reflecting rapid growth fueled by rising sponsorships, media gains, and heavy investment in infrastructure.
KITH, On Launch Partnership With Exclusive Sneakers, NYC Run Team
KITH and On have launched a multi-year partnership centered on performance and community, debuting an expansive Spring 2026 collection. The release includes two exclusive sneakers โ the K-Tech 1 and K-Tech 2 โ built on Onโs Cloudswift platform with custom KITH design elements, plus a reworked apparel and accessory lineup. The partnership also introduces the KITH Run Team, a NYC-based initiative preparing for a half-marathon this April.
Kehlani Set to Headline Womenโs Final Four Super Saturday Concert
Kehlani will headline the free Super Saturday Concert during the Womenโs Final Four in Phoenix, performing one day before the national championship at Mortgage Matchup Arena. She follows past headliners GloRilla (2025) and Latto (2024). The Grammy-winning singer, who earned Best R&B Song and Performance for โFoldedโ in 2026, brings her platinum-selling catalog to celebrate the biggest weekend in womenโs college basketball.
Tom Dundon Sells Piece of NHL’s Hurricanes as NBA Bid Advances
Carolina Hurricanes owner Tom Dundon has reportedly agreed to sell a 12.5% stake in the NHL franchise at a $2.66 billion valuation, bringing in three new minority partners. The deal comes as Dundon leads a separate group purchasing the Portland Trail Blazers in a deal that would value the NBA team at $4.25 billion. Dundon bought the Hurricanes in early 2018 for $420 million.
Jason Bateman Joins ‘Heated Rivalyโ Director’s Netflix Series as EP
Heated Rivalry director Jacob Tierney is set to write, direct, and executive produce Netflixโs newly ordered series Alexander, based on Annabel Lyonโs novel The Golden Mean. Jason Bateman and Michael Costigan will also executive produce via Aggregate Films alongside Tierney and Brendan Brady. The drama follows the relationship between Aristotle and a young Alexander the Great, reimagining their power dynamic through an epic yet intimate lens.
Apple TV Partners With Yahoo Sports for Live F1 Practice, Qualifying Streams
Yahoo Sports is partnering with Apple TV to stream live Formula 1 practice and qualifying sessions across its platforms for the 2026 season, beginning with the Miami Grand Prix on May 1. Practice will feature Appleโs main broadcast feed, while qualifying will include a multi-angle onboard feed. The collaboration supports Apple TVโs debut as the exclusive U.S. F1 broadcaster and expands Yahooโs growing motorsports content through its racing hub.
Image: Courtesy of Josรฉ De Leรณn’s Instagram