“Therabody is not only a brand I believe in, but one that is improving my game and helping my body feel my best to perform my best,” the Heisman winner said.
As the clock ticks down to Thursday’s opening round of the 2021 NFL Draft, all 32 teams are busy making final adjustments to their big boards. Meanwhile, the next generation of NFL stars is finally ready to make the leap into the professional ranks — and into their first brand sponsorships.
Right on cue, star Alabama wide receiver and reigning Heisman Trophy winner DeVonta Smith has become newest athlete to join with wellness solutions company Therabody.
“I am excited to partner with Therabody because it is not only a brand I believe in, but one that is improving my game and helping my body feel my best to perform my best,” Smith said. “It’s a really organic partnership.”
Smith joins an elite team of Therabody Athletes that includes All-Pro Arizona Cardinals receiver DeAndre Hopkins and tennis star Maria Sharapova, both of whom are also investors in the California-based company.
Therabody offers a range of products that help athletes “feel better, move better, and recover faster,” with a focus on natural wellness solutions. In addition to the signature percussive massage technology that made their Theragun famous, they also have a certified organic CBD line, TheraOne, and a wide range of educational products and resources to help athletes maximize their performance.
“As a collegiate athlete headed into the professional league, I’m always looking for ways to be better and keep innovating my game. Theragun helps me accomplish this by allowing me to warm up quicker, recover faster, and keep my body in the best shape possible,” Smith said.
As the Crimson Tide phenom prepares to take on new challenges in the NFL, the partnership was a no-brainer. He credits his recovery routine with helping him bounce back from a game’s worth of hits from sprinting linebackers and DBs.
And now, that routine turns pro.
“Throughout my collegiate career at Alabama, I’ve been fortunate enough to have access to some of the best trainers and facilities in the world,” Smith said. “I’ve also had the opportunity to learn how important proper recovery is for an athlete, which I now make a priority more than ever. I’m thankful for the Alabama trainers and Theragun devices that have both opened my eyes to new and more efficient ways to recover.”
The news comes after the speedy pass-catcher announced last week that he will be linking up with Dick’s Sporting Goods to represent their private-label clothing brand, VRST, and is further proof that he’s one of the most marketable stars in the NFL’s rookie class of 2021.
While it’s not yet certain where Smith will end up following Thursday night’s draft, we know one thing already: his newly-enhanced recovery regimen will have him more than ready to take on any NFL secondary.