The deal comes on the heels of sports betting’s legalization in New York and will cover web content, social media, contests, giveaways, and more.
Boardroom and FanDuel have agreed to a multi-year exclusive content-focused partnership that spans web, editorial, video, audio and social media, the companies announced on Wednesday.
As part of the deal, FanDuel is now the exclusive sports betting, fantasy, horse racing, gaming, casino, and poker partner of Kevin Durant and Rich Kleiman’s sports business media network, as well as its official odds provider. Boardroom and FanDuel will co-create a show debuting later this year that will be featured on both companies’ networks, with FanDuel also sponsoring other select Boardroom content.
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“I’m really excited to be bringing this partnership with FanDuel to life, particularly following the recent legalization of
