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BET founder & former NBA team owner Bob Johnson on Black entrepreneurship

Last Updated: April 26, 2023

Legendary entrepreneur Bob Johnson joins Jay Williams to talk about the founding and evolution of BET and bringing Black music and sports to the forefront of culture and business. He details the process of becoming the first Black team owner in the NBA and selling the Charlotte Bobcats to Michael Jordan. Plus, taking BET public, his current business portfolio, and his views on how brands and businesses are approaching social justice in the present day.

Boardroom Staff