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February 14, 2023

Rihanna Outshines the Game with SBLVII Numbers

The Chiefs may have won the Super Bowl, but Rihanna stays on top. The 13-minute show, which featured a 12-song set spanning her epic career, drew 118.7 million viewers while the game topped out at 113 million, which set a six-year high. Since then, her songs have seen a massive 640% bump on Spotify. Plus, her brief Fenty reset moment spiked Google searches for Fenty Beauty by 833%.


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Giannis Gets Freaky With New Trademarks

Nearly a decade after being labeled the “Greek Freak”, Giannis Antetokounmpo filed three trademark requests on Feb. 7 with the US Patent and Trademark Office. According to Josh Gerben, the filings are STAY FR34KY, FR34K SHOW, and UNSEEN FR34KY HOURS — all of which are intended for an apparel line. Of course, the 34 represents his number that he’s worn since he first stepped foot on the hardwood in the NBA.

Read more from Boardroom’s Anthony Puccio.

MLB Upholds Extra Inning Rule Change

During the 2022 season, the average nine-inning game in the MLB lasted three hours and three minutes. That’s a big reason why the MLB’s joint Competition Committee unanimously voted to make its extra-inning rule permanent for all regular season games in 2023 and beyond. This means the player who recorded the last out in the prior inning (9th) becomes a ghost runner to start the extra inning. Additionally, the league is introducing a pitch clock, bigger bases and defensive shift limits in 2023.

Taylor Swift’s $92M Year Makes Her Forbes' Highest-paid Female Entertainer

Taylor Swift proves that it pays to be the Anti-hero. Fueled by the release of Midnights, Swift topped Forbes’ list of the highest-paid women in entertainment, bringing in $92 million last year. Yet, the massive payout only notched her the ninth spot on the list, which was topped by Genesis and Sting, each of which sold their catalogs in 2022.

Tyree Appleby Inks Eponymous NIL Deal

We love a kitschy NIL deal here at Boardroom. Wake Forest men’s basketball player, Tyree Appleby became the most recent athlete to net a namesake deal from … you guessed it. Applebees. The graduate transfer is having a great season on the court as well, shooting 43% from the floor and averaging 18.6 points per game.